The art of the tell, Part 3

This is the third in a series of lessons from Peter Gruber, a producer and executive producer of movies such as Rain Man, Batman, The Color Purple, Midnight Express, Gorillas in the Mist: The Story of Dian Fossey, The Witches of Eastwick, Missing and Flashdance, which have earned over three billion dollars worldwide and more than 50 Academy Award nominations. Read more

Listening to the customer and taking action: Dell

What does success look like? Why do you put your customer front and center? Those were the questions Andy Lark of Dell opened with when presenting in front of more than 500 customer experience advocates at this year’s Net Promoter conference. Read more

Hardwiring sales training for business results

It’s not uncommon for a learning a development team to brand themselves as an internal university, but Oakwood Temporary Housing can be proud to be delivering on that message. The internal Oakwood University has been recognized as one of Training Magazine’s Top 125 for the 5th consecutive year! Read more

Persistence can pay off in sales if you do it well

If you are in sales, at some point someone has told you that “persistence will pay off.” There is a difference between stalking your client and persistence. The stalkers are the ones that make customers say, “He just won’t leave me alone.” Persistence is admired when a prospect describes the seller as always there to help in the decision process. Read more

Football season brings sales playbooks

Sales used to be a lot easier – and I’m talking about the late 1990s, not the 1950s. You built relationships with customers and stood out when you presented enterprise solutions vs. single products and services. Read more

Use a demo to sell more

Twenty years ago, it was common for a sales person to use a demo or a model of their product in the sales process. If you sold truck tires, the sales person may have traveled with examples of the multi-ply rubber to show off the strength of the multi-ply rubber. If you sold camping tents, you may have a miniature version of each tent. Read more